Herman Narula
Virtual Society
Ambil di Toko, Bebas Biaya Pengiriman
Layanan tersedia di toko yang memiliki ikon bertanda khusus.
Format Buku
Deskripsi
The metaverse is a vision of how the next generation of the internet will operate. Many people believe it is the future. But what will that future look like? An immersive digital playground? The next generation of online gaming? Or just the latest manifestation of our human tendency to create other realities?
Herman Narula argues that it is all of these things and more. His vision of the metaverse, deeply rooted in history and psychology, looks to the Egyptians, whose concept of death inspired them to build the pyramids, to modern-day sports fans whose fantasy leagues are as competitive as the real thing, and finds that humanity has always sought ways to supplement our day-to-day lives with a rich diversity of alterative immersive experiences.
Virtual Society reveals why the metaverse offers a new universe of ideas that gives everyone the chance to create, explore and find meaning. It's an essential guide for anyone who wants to understand the true shape of our virtual future.
***
As pioneering technologist Herman Narula shows, the metaverse is the latest manifestation of an ancient human the act of worldbuilding. From the Egyptians, whose conception of death inspired them to build the pyramids, to modern-day sports fans, whose passion for a game inspires extreme behavior, humans have long sought to supplement their day-to-day lives with a rich diversity of alternative experiences.
Rooting his vision in history and psychology, Narula argues that humans’ intrinsic need for autonomy, accomplishment, and connection can best be met in virtual “worlds of ideas,” where users have the chance to create and exchange meaning and value. The metaverse is both the growing set of fulfilling digital experiences—ranging from advanced gaming to concerts and other entertainment events and even to virtual employment—and the empowering framework that allows these spaces to become “networks of useful meaning.”
Bloomberg Intelligence recently predicted that the metaverse will become an $800 billon industry by 2024. But its implications, argues Narula, will lead to far more awe-inspiring possibilities than a spigot of cash. The arrival of the metaverse marks the beginning of a new age of exploration—not outward, but inward—with the potential to reshape society and open the door to a new understanding of the human species and its capabilities.
Rigorously researched and passionately argued, Virtual Society is a provocative and essential guide for anyone who wants to go beyond superficial headlines to understand the true contours and potential of our virtual future.
Baca Selengkapnya
Detail Buku


