10th anniversary edition Are you tempted to go to business school? Save your money and read the personal MBA instead. This bestselling business classic gives you everything you need to transform your business and your career. An MBA at a top business school is an enormous investment in time and cash. And if you don't want to work for a consulting firm or an investment bank, the chances are it simply isn't worth it. The personal MBA gives you simple mental models for every subject that's key to commercial success. From the basics of products and marketing to the nuances of teamwork and systems, this book distils everything you need to know to take on the MBA graduates and win. ************* Have you ever thought about how interesting the world is that opens up through the pages of a book? Reading is not just a routine activity, but also an unlimited adventure into imagination and knowledge. Reading sharpens the mind, opens up insights, and enriches vocabulary. It is a door to the infinite world beyond us. Set aside a special time to read every day. From reading before bed to making time in the morning, reading habits can be formed with consistency. Choose books according to your interests and literacy level. Start with books that suit your reading desires and abilities. Find a quiet and comfortable place to read. Adequate lighting, a comfortable chair, and a little yard music can create a better reading experience. Make notes or journals about the books you have read. Write down your thoughts, impressions, and lessons learned.